I was invited to to another amazing Cover FX event for the unveiling of their NEW EyePrep FX Anti-Age Smoothing Primer this Fall!
EyePrep FX Anti-age Smoothing Primer - 20ml - $43 - instantly binds concealer and eye shadows to lids and eye area with Dermaveil Cool Technology,a propriety complex that immediately reduces the appearance of fine lines and creases a smooth base for make up.
The event was full of amazing bloggers, make-up artist & food. That's me & Jenny Frankel one of the co founders of CoverFX. I was surprised that she remembered me from the first event!
What I loved about this event was the interaction!
The event started out with an in-depth description of the product from Jenny. Then an interactive demonstration from Melissa & Lee Graff (shown in this picture).
Some quick Background ... Melissa is Cover FX Marketing Co-ordinator & Social Media Queen. Lee Graff is the co-founder of Cover FX. She also remembered me from the last session.
That made me smile :D
In the demonstration CoverFX EyePrep FX Anti-Age Smoothing Primer was placed on one side of Melissa hand. Then a metallic blush was placed over the primer and the other side without primer.
After the demonstration we all got to mingle!
I can't wait to use this as a eyeshadow primer.
The consistency is light and it doesn't leave a white cast like most primers.
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